Colorful Standard

Colorful Standard gives minimalist fashion a brighter and joyful upgrade with its clothing line. The Denmark-based brand focuses on high-quality and sustainability to create pieces that are easy to style. Browse our UAE edit to find fresh casualwear options for men including sweatpants, hoodies and t-shirts. They are made from oeko-tex certified cotton and recycled merino wool with a zero-waste mindset that minimizes the impact of the production process to the environment. Every garment is made with a practical fashion philosophy, that is timeless and long-lasting designs that stand the test of time. They are ideal for both summer and winter and are versatile enough to be mixed and matched. Shop the collection below.
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