The North Face was created to provide the best quality gear for the explorers and adventurers so they can push their limits outdoors. The brand takes its name after the coldest, most dangerous side of a mountain - the north face. But its story started on a beach in San Francisco, in 1966, where two hiking enthusiasts founded a small store with mountain gear. Soon, they started to expand and manufacture their own mountaineering clothing and equipment and sponsor expeditions to the furthest, undiscovered parts of Earth. After a while, the brand broaden their range of gear, so no matter if you're shopping for a backpacking trip, skiing or running around the city you’ll find whatever you need with The North Face clothing, from apparel to equipment and footwear for men, women and kids. But The North Face has not only succeed in the field of outdoor gear - it becomes more and more popular in streetwear. It’s worn by people exploring the great outdoors as well as people exploring their cities, in their everyday life.