The story of Ugg began in the 1970s when Brian Smith, a former accountant, moved to California to become a surfer. Breaking convention, he decided to live life on his own authentic terms and created a sheepskin footwear brand for the surfing community. Today, Ugg makes self-expression comfortable to all on a physical and emotional level. The label offers a range of footwear products, from boots and slippers to fluffy slides, that match the fluidity of your mood and moments. By using the finest responsible materials, Uggs creates pairs that last and deliver softness and extreme comfort whether you are grabbing a post surf bite or lounging with friends at a cafe. Sign up for a feel good experience inside out by shopping the Dubai edit below.
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