Matiere Premiere Beauty

One spritz of the Matiere Premiere perfume will transport you to the brand’s flower-filled farms in France. The Parisian fragrance house happens to be the one and only perfumery that produces its own raw materials, and thus its name. Aurelien Guichard started his label with a goal to turn every ingredient into a perfume, with his creations containing 85-92% of natural ingredients. The Radical Rose Eau de Parfum is made from fresh Rose blossoms in May that are processed to create the Rose Centifolia Absolute that lies at the heart of the fragrance. For the France Flower perfume, Absolute and Enfleurage of Tuberose is used which is harvested at the end of summer in Guichard’s organic farm in Grasse. Other raw materials such as saffron, cologne, musc are selected from around the world with a focus on local communities. The UAE edit also features Matiere Premiere’s new hair mists that allow you to infuse the brand’s iconic fragrances into your locks.