Culti’s Gemma fragrance is distinguished by the aromatic notes of mistletoe and fir. Think of crisp snowy air and the balsamic scent of branches and berries, creating an inviting welcome for guests attending your winter celebrations. This diffuser comes from a collection of products that bring a festive atmosphere into your home, characterized by green glass.

Italian fragrance brand Culti Milano is all about the culture of ambiance, that is, to experience our spaces as unique and welcoming environments. Creative director and founder Alessandro Agrati believes that spaces and objects could also have signature scents which led him to create home fragrances. As a home decorator himself, he had a talent for dressing spaces and understood the link between the world of design and the world of senses. The Culti Milano Diffuser is one of the label’s signature products. It is shaped like the milk bottle that was delivered to Agrati’s childhood home every morning. The soft and slender form of the packaging evokes familiarity and enriches your space discreetly. Some of the best-selling diffusers are the Classic Mountain and Mediterranea. The UAE edit below also features room sprays, candles, car and home sachets, and refill granules.

• On first use, soak reeds for twenty-four hours before turning them over.
• Continue to turn reeds whenever the scent fades.
• The more often reeds are turned, the greater the intensity of the fragrance.
• To prolong the duration of the fragrance, avoid high temperatures, direct sunlight and rigorous air circulation that can speed up evaporation.