Discover the power of scent therapy with INITIO, where every blend is created with a specific mood in mind. 

Chosen to uplift your energy, this fragrance fuses the calming scent of natural white sandalwood with white and pink musk. Cassis, mandarin and bergamot provide energizing notes to finish the journey.

Initio Parfums Prives is a niche fragrance brand that pushes boundaries and leaves a lasting impression. Its distinctive packaging reflects the brand’s edgy and contemporary aesthetic and acts like a preview to the statement-making scents it holds. Initio’s fragrances are known to be daring, alluring and powerful such as the Oud for Greatness Eau de Parfum. This best-selling creation from the perfume house shines a spotlight on the highly valued and aromatic ingredient in the fragrance world — oud. Other prominent creations from the brand are the Musk Therapy, Paragon and Rehab perfumes from the Hedonist collection. They are made from luxurious and exotic elements that sets them apart in the world of niche fragrances. Discover Initio label below.

Ensure you store your perfume in a dry place, out of direct sunlight to retain the longevity and integrity of the fragrance. Apply to pulse points as desired. Do not rub fragrance on the skin.